Artisanal jewellery made by hand with texture, artistry, and precious materials for the collector of curiosities.
The Egyptsea Collection was inspired by Alex's travels through Egypt and her fascination with the ancient relics is captured through each unique piece.
"Ancient Egypt. Same sands. A different time. Another world."
For this project we sat down with the founder & designer Alex to understand her inspirations for the collection, what it meant to her, what story she wanted to tell. From there we came up with a mood board and creative direction both for the shoot itself and her instagram aesthetic that would accompany the launch.