Uma & Leopold is an international fashion brand with pieces handcrafted in Bali.
Releasing a new collection focused on linens and natural flowing fabrics, we were hired to deliver an editorial style campaign with island resort vibes.
For this project we handled everything from putting together moodboards for the shoot and model selection, to creative direction on the day of the shoot.
For the location, we choose a space that has a mix of textures and tones that would fit with the existing brand aesthetic on social media and played with both soft morning light and harsher midday light. Then for the studio shoot we wanted to mirror this casual resort style capturing the movement of the outfits.